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Classic Ads  All Classic Ads Vintage Collection - Perfume related ads

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Perfume related brand advertising  information

The early Egyptians used perfumed balms as part of religious ceremonies and later as part of pre love making preparations.  Myrrh and Frankincense were exuded gums from trees used to scent the atmosphere in rituals.  Other plants such as rose and peppermint were steeped in oils until a perfumed unguent formed. The unguent was then rubbed into the skin. 

Perfume Making EgyptIt's interesting to note that perfume has come full circle today as more and more of us seek out high quality aromatherapy perfumed oils to use in exactly the same way as our ancestors did.

Products that enhance the feel of skin and the smell of the body have been highly valued in every culture.  Trade routes introduced spices to other parts of the world and a wider range of scents could be made.  In the past people often mixed their own potions using home methods creating their own aromatherapy products.  Many homes had a still room where essences were steeped out of flowers and herbs. 

Perfume fell out of use during early Christianity, but was revived in the medieval period. By the 1600s scents were applied to objects such as furniture, gloves and fans.  In the Georgian Era non greasy eau de cologne was developed and it had many uses from bath essence to mouthwash. 

The late 19th century was the first real era of perfume as we know it when new scents were created because of advances in organic chemistry knowledge.  Synthetic perfume products were used in place of certain hard to find or expensive ingredients.  At the same time a similar chemical knowledge development happened in textile printing dyes.

Grasse in Provence, France became a centre for flower and herb growing for the perfume industry.  The men who treated leathers in the same area found the smells so bad they perfumed themselves and the leathers.  They were knowledgeable about making the botanical essences and were the early perfume noses.  But it was only in the C20th that scents and designer perfumes were really mass produced.  Before that, the few trade names that existed were Coty and Yardley who made fairly light scents with familiar smells.

Timeline

1000 - Invention of steam distillation by Avicenna.
1100 - Invention of water-cooled condenser. (1150)
Discovery of alcohol - Rhases. (1150)
Perfumer's Charter granted by Phillipe Auguste. (1190)
1370 - "Hungary Water" - the first known alcohol based perfume.
1450 - Basil Valentine rediscovers alcohol, beginning the alcohol based perfume industry.
1630 - Charles I of England imposes excise duty on soap, encouraging an increase in the use of perfumes.
1650 - The Perfumers' charter renewed by Louis XIV, mandating a four year apprenticeship, plus three years companion-work before being admitted to the French Master Perfumers' Guild.
1760 - Ets. Antoine Chiris founded in Grasse, France.
1790 - 4711 Echt Kolnisch Wasser, Muelhens. (1792)
Vacuum distillation and Fractional distillation invented.
House of Atkinson established.
1800 - Benzaldehyde discovered in Bitter Almonds by Mortres.
Composition of Ethyl Alcohol established by Lavoisier & Saussure.
1810 - Isolation of Vanillin from vanilla pods.
1820 - House of Worth established.
Ethyl Alcohol synthesized by Hennel.
House of Guerlain established.
1830 - House of Hermes established.
House of Proctor & Gamble established.
1846 - Pond's Extract.
1850 - Coumarin isolated from Tonka beans by Wohler.
1860 - Coumarin synthesized by Perkin and Graebe.
Heliotropine synthesized by Fittig and Mielck.
1870 - Vaseline, Chesebrough. (1870)
Colgate Toothpaste. (1873)
House of Roger et Gallet established.
Geraniol is isolated from Palmarosa Oil.
House of Shiseido established.
Vanillin is synthesized by Haarman and Tiemann.
Eugenol is isolated.
Phenylethyl alcohol is synthesized.
1880 - Fougère Royale, Houbigant (1882)
First perfume to use synthetic chemical: coumarin
Mum Deodorant. (1888)
Jicky, Guerlain. (1889)
House of Beiersdorf & Co. established.
House of Lever Brothers established.
California Perfume Company founded. (Later to become Avon)
Menthol synthesized.
House of Johnson & Johnson established.
The Dow Chemical Company established.
"Musc Baur" is synthesized. (first Musk-like chemical)
Citronellol is synthesized.
1890 - Citral is isolated from Lemongrass Oil.
The Cosmetic, Toiletry, and Fragrance Association founded.
1900 - L'Origan, Coty. (1905)
The Monsanto Chemical Co. founded.
The Gillette Co. founded.
House of Caron established.
Gamma Undecalactone, C14 peach, is synthesized.
Muscone is isolated from natural Musk.
House of Max Factor established.
1910 - Nivea Crème (1911)
House of Elizabeth Arden established.
House of Jean Patou established.
House of Myrurgia established.
1920 - Chanel No 5. (1921)
House of Faberge established.
House of Bonne Bell established.
Parfums Weil established.
1930 - Je Reviens, Worth. (1932)
Blue Grass, Arden. (1934)
Muguet des Bois, Coty. (1936)
Old Spice. (1937)
Schocking, Schiaparelli. (1937)
1940 - Air-Wick. (1945)
Vent Vert, Balmain. (1945)
Ma Griffe, Carven. (1946)
L'Air du Temps, Ricci. (1947)
Miss Dior, Dior. (1947)
Cabochard, Grès. (1949)
Parfums Robert Piquet founded.
Maison de Couture Grès established.
Estee Lauder Beauty Preparations founded.
Parfumerie Jean D'Albret-Orlane founded.
Parfums Carven established.
Parfums Jacques Griffe established.
American Society of Perfumers founded.
1950 - Youth Dew, Lauder. (1952)
Wind Song, Matchabelli. (1953)
Intimate, Revlon. (1955)
Pino Silvestre, Vidal. (1955)
Diorissimo. (1956)
Vetiver, Carven. (1957)
Cabochard, Grès. (1959)
Tabac Original, Maurer & Wirtz. (1959)
Christian Dior founded.
Maison de Couture Givenchy established.
Martin and Synge awarded Nobel prize for invention of gas-liquid chromatography.
House of Alberto-Culver founded.
Lilial is developed.
Lyral is marketed.
1960 - Mme. Rochas, Rochas. (1960)
Calèche, Hermes. (1961)
Y, Yves St. Laurent. (1964)
Monsieur Lanvin, Lavin. (1964)
Brut, Fabergé. (1964)
Habit Rouge, Guerlain. (1964)
Aramis, Aramis. (1965)
Fidji, Laroche. (1966)
Eau Sauvage, Dior. (1966)
Norell, Revlon. (1969)
Calandre, Paco Rabanne. (1969)
Oscar de la Renta founded.
Oleg Cassini founded.
House of Yves St. Laurent is founded.
House of Aramis established.
House of Parfums Paco Rabanne established.
1970 - Chanel No 19, Chanel. (1970)
Royal Copenhagen, Swank. (1970)
Alliage, Lauder. (1972)
Paco Rabanne Pour Homme, Paco Rabanne. (1973)
Charlie, Revlon. (1973)
Coriandre, Couturier. (1973)
Halston, Halston. (1975)
Chloé, Lagerfeld. (1975)
Grey Flannel, Geoffrey Beene. (1976)
Opium, Yves St Laurent. (1977)
Oscar, Oscar de la Renta. (1977)
White Linen, Lauder. (1978)
Lauren, Ralph Lauren. (1978)
Polo, Ralph Lauren. (1978)
Anais, Anais, Cacharel. (1979)
House of Crabtree & Evelyn established.
IFRA established.
House of Lagerfeld established.
1980 - Giorgio, Giorgio Beverly Hills. (1981)
Stetson, Coty. (1981)
Drakkar Noir, Guy Laroche. (1982)
Paris, Yves St Laurent. (1983)
Coco, Chanel. (1984)
Poison, Dior. (1985)
Obsession, Calvin Klein. (1985)
Beautiful, Lauder. (1986)
Calyx, Perscriptives. (1987)
Eternity, Calvin Klein. (1988)
Cool Water, Davidoff. (1988)
New West, Aramis. (1988)
Samsara, Guerlain. (1989)
International Federation of Aromatherapists formed.
Ralph Lauren established.
Calvin Klein established.
Christian La Croix established.
1990 - Tresor, Lancome. (1990)
Egoiste, Chanel. (1990)
Escape, Calvin Klein. (1991)
Dune, Dior. (1992)
Angel, Thierry Mugler. (1992)
L'eau D'Issey, Issey Miyake. (1992)
Gaultier,Jean Paul Gaultier. (1993)
Vanilla Fields, Coty. (1993)
CK One, Calvin Klein. (1994)
Pleasures, Lauder. (1995)
Tommy, Tommy Hilfiger. (1995)
Allure, Chanel. (1996)
Cool Water Women, Davidoff. (1996)
Happy, Clinique. (1997)
Romance, Ralph Lauren. (1998)
Good Life, Davidoff. (1998)
Allure for Men, Chanel. (1998)
Good Life for Women, Davidoff. (1999)
Donna Karan established.
Todd Oldham established.
Tom Ford established.
Dolce & Gabanna established.

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